SK Swim, a startup swimwear brand, wanted to create a fresh, cohesive visual identity for its online launch. I kicked things off by designing a logo that captured their vibe—a mix of modern, stylish, and personal, perfect for a swimwear line. Once we nailed down the brand colors and overall look, I moved on to designing all the packaging pieces to make sure every detail elevated the customer’s unboxing experience.
I worked on everything from the shipping bag, hang tag, and custom tissue paper to the branded sticker, shipping box, tri-fold brochure, and fit guide. The goal was to make sure each piece worked together to reflect SK Swim’s personality and connect with their audience.
SK Swim Shipping Bag